Now Is the Time: Why Renovating Your Home Is the Most Canadian Investment You Can Make
By Iain Kent, President – Eagleview Construction
Date: 2025-04-17
There’s something brewing across Canada right now.
With new waves of trade tension between Canada and the U.S., the conversation around buying Canadian has taken on a new level of urgency — and pride.
At Eagleview Construction, we believe in building things that last — not just homes, but trust, relationships, and a stronger local economy. That’s why we think now is a perfect time to look seriously at renovating your home. Not only is it one of the most value-driven investments you can make — it’s also one of the most deeply Canadian things you can do.
Here’s why.
Renovating Your Home: A Proudly Canadian Undertaking
While many consumer goods are imported, home renovations are, by contrast, intensely local. From design to demo to delivery, your renovation dollars stay here and work here.
In fact, over 90% of the cost of a typical home renovation project stays in Canada.
That includes:
- Canadian labour – designers, trades, project managers, and carpenters all living and working right here in Ontario
- Locally sourced materials – Canadian-made lumber, drywall, insulation, concrete, cabinetry, windows, and more
- Domestic manufacturers and distributors – Canadian companies supplying fixtures, hardware, and building products
- Municipal fees and permits – supporting your local infrastructure and services
And here’s the remarkable part: there are very few other large-scale purchases in your life — vehicles, appliances, electronics, furniture — that can claim to be even close to 90% Canadian. When you renovate, you’re not just spending locally — you’re investing in an overwhelmingly Canadian supply chain, workforce, and ecosystem.
A kitchen remodel or an addition isn’t just about square footage — it’s about job creation, family-run suppliers, and reinvestment in our communities.
Building Local, Building Resilient
In a time of global uncertainty, investing in your own home is a practical and strategic move. It’s something tangible. Something you control.
Here in Ontario, real estate — and by extension, home improvement — has been one of the most resilient long-term investments available.
According to the Appraisal Institute of Canada, well-executed renovations can return 75–100% of their value in resale. But the true return isn’t just financial — it’s how the space works for your family now.
And let’s not forget: the renovation sector in Canada supports over 500,000 direct jobs, contributing more than $80 billion annually to the national GDP (CHBA, 2023). When you choose to renovate, you’re not just spending — you’re helping drive one of the country’s largest economic engines.
Renovating for Today’s Lifestyle — and Tomorrow’s Market
We get it: a renovation is a big decision. But it’s also a smart one, especially when done with the right partner.
Whether it’s rethinking your kitchen layout, adding some well needed space with an addition, or a legal suite for income or family, you’re investing in functionality, comfort, and long-term property value.
Consider these real-world examples from recent Eagleview projects:
- Secondary suites that generate anywhere from $1,500–$2,500/month in rental income
- Energy upgrades that cut utility bills by 20–30%
- Main floor overhauls that completely transform how a family lives and entertains
The market will always have highs and lows — but a well-built renovation adds lasting value. Not just resale value, but real-life value.
Now Is the Time — and Here’s Why
The timing for a renovation has rarely aligned so well with the economic and social climate:
1. “Buy Canadian” Isn’t Just a Slogan — It’s a Strategy. The more we rely on local labour and local materials, the more we protect ourselves from global instability.
2. Construction Costs Continue to Rise. Locking in a renovation project today helps you avoid further inflation in materials and labour.
3. Government Incentives Are Available. Programs like the Canada Greener Homes Grant can help offset the cost of energy-efficient upgrades, and the HST Rebate for major renovations can save a significant portion of the HST.
4. We’re Spending More Time at Home. From hybrid work to growing families to multi-generational living, our homes are working harder than ever.
You’re Not Just Renovating a Home. You’re Supporting a Movement.
When you choose to renovate with Eagleview, you’re choosing:
- A locally owned business, based in Kitchener, founded and staffed by people who live here
- A design-build team that takes pride in making homes more beautiful, more functional, and more Canadian
- A process rooted in transparency, quality, and collaboration
You’re not shipping money overseas. You’re partnering with real people who take pride in doing the job right.
Final Thoughts: Invest in What You Can Touch. Invest in Home.
If the headlines have you worried about market volatility or global supply chains, here’s a thought: invest in something you can stand in. Something that warms your family and welcomes your friends.
Home renovations aren’t just construction projects. They’re economic acts. They’re votes for community. They’re a way of saying: I believe in building here.
At Eagleview Construction, we’ve spent over a decade helping Ontario homeowners transform their spaces and strengthen their futures. And right now, we believe there’s no better time to invest in yours.
Let’s build something great. Right here at home.
Interested in exploring a renovation? We’d love to talk.
Book a consultation or contact us today to start planning a space that works for your life — and supports your community.